Third Thursday

Our Third Thursday program offers free and open to the public monthly discussions on the craft and business of writing. Each month, we focus on a specific topic of interest to writers and readers, bringing together four distinguished panelists for a conversation moderated by the Writers' League of Texas' Program Director.


Third Thursday
Thursday, March 19, 2020
6:30pm start

Live Webinar
Free and Open to the Public

"How Books Are Sold"


For writers, there is an intense focus on query letters and agents: the first part of the process that will eventually lead to a book for sale to the public. But not nearly as much is known by writers--and even experienced, published authors--about how books are marketed and sold by publishers and bookstores. In this panel discussion, booksellers and sales representatives from publishers will discuss how decisions get made and the chain of events that puts a book on a shelf.


Brian Contine is a Sales Manager for Penguin adult sales and sells to independent bookstores in Texas, Oklahoma, Mississippi, and Louisiana. Prior to taking his position at Penguin, he worked at The University of Texas Press, where he spent time working in Sales, Marketing & Publicity, Editorial (acquisitions), and the Director’s Office. He began his bookselling career at BookPeople Bookstore, where he managed the floor for a number of years. He runs a public discussion of literature called The Voyage Out Book Group, which has been meeting the third Sunday of each month at BookPeople for the past eleven years. He is currently on the board of The Mountains and Plains Independent Bookseller Association.




Jan Coco Day is Field Sales Representative at Hachette Book Group, selling over four thousand titles a year across all genres and age groups. She has over a decade of bookselling experience in both publishing and as an independent bookseller. She has over three decades experience in reading and loving books. She is based in Austin, Texas with her bookseller partner and her book-indifferent dog.






Gillian Redfearn has been in the book business since the ripe old age of 15-1/2 years old, actually has a degree in publishing from the University of Georgia, and has been a sales rep for the last 28 years after a very short stint as a publicist. She is a National Accounts Manager for Macmillan Publishing and works closely with the national retailer Books-A-Million. Her account base also includes etailers that are not Amazon, truckstops and Independent Booksellers in Utah. When not selling books and reading, she can be found teaching fitness or hanging on the football field with her one perfect son.



Liz Sullivan is a Random House rep covering Texas, Oklahoma, Colorado, and Arizona. She worked for 9 years as the buyer and inventory operations supervisor at BookPeople before joining Random House in 2007. She lives in Austin with a needy cat and has no social life. Liz is a two time nominee for Publishers Weekly Rep of the Year. 











This project is supported in part by the Cultural Arts Division of the City of Austin Economic Development Department. Visit Austin at


WLT would like to thank BookPeople for helping to make the Third Thursday program possible. In addition to providing space for the program, BookPeople kindly offers a 10% discount to WLT members. WLT and BookPeople applaud your support of independent bookstores and local businesses.